Simplifying the tech, advancing your website, one conversation at a time!
Most online business owners waste time, money and energy trying to figure out the best net step with their website.
I’m a 20+ year veteran in eCommerce and building websites and I guide other business owners on their best next steps.
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There are only so many hours in the day, especially for business owners and entrepreneurs.
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What if you could increase sales while making it easier for customers to say yes? In this episode, I’m talking about the power of bundling. And it’s about more than grouping a few products together and offering a discount. The right bundle can solve a problem, add value, and give your customers an easier way…
Do you ever feel like if you step away from your business for too long, things are going to start grinding to a halt? Maybe you even have a team helping you, but the questions, decisions, client communication, and problems still somehow keep coming back to you. If that sounds familiar, today’s conversation is going…
Have you ever had someone tell you they were ready to buy… and then somehow they never finished? Sometimes we assume they changed their mind. And sometimes they did. But sometimes the problem is much simpler: They were trying to give you money, and your buying process made it harder than it needed to be. That can happen…
Black Friday might feel a long way off right now… but if you run an online business, this is actually the perfect time to start thinking about it. Not because you need to build some giant complicated promotion. I think the opposite is true. The more complicated you make Black Friday, the harder it is…
Have you ever opened your website to make one small change and 20 minutes later you’ve somehow convinced yourself the whole thing needs redone? You notice one problem. Then fixing that makes you think about another page. Then another. Then you start second-guessing the design, the copy, the navigation…and suddenly you don’t know where to…
You can have a lot of followers, post consistently, and feel like you’re doing all the right things to get visible… and still wonder why that visibility isn’t turning into clients. Being seen isn’t really the end goal. What matters is what happens next: the conversations you start, the relationships you build, the people who…

